Conventions of Action Genre Films

Fast and Furious 7
The mood of the opening of the film, is quite calm initially as the main character seems to be simply visiting a relative in hospital. This is quite contrasting to the genre of the film being action. It's only after the main character starts to walk through the hospital that the genre of the film is established as the audience can see the turnover tables and the people who have been injured or knocked out. Then when the character goes down another floor more is revealed to the audience, that being that the whole building has been attacked, causing their to be fires, and damage everywhere. I like the way that the director has chosen to do this as it is a less conventional way to introduce an action film and I find it is far more effective in establishing the genre of the film being action.
The titles appear in a very discrete way appearing on the side of the screen, however the way they exit the screen is very creative as they either are crushed by falling objects in the scene or wizzed out of the screen. The beginning of the film opening is very calm and therefore the only sounds that can be heard are those which are within the scene so the main character talking to the injured patient in the hospital bed, however as more is revealed to the audience and the genre is established, the music becomes louder and more dramatic almost drowning out most of the sounds that are authentic within the scene. This is a good use of asynchronous and syncronous sound that is used within  film openings. From the research I have conducted I would say that the target audience of the film would be males who are aged between 40-54 as that is the common target audience for most if not all the Fast and Furious films.

Mission Impossible Rogue Nation

The genre is immediately established when the audience are shown, the agent headquarters and hear the agents communicating with each other via transmitters. The urgent tone in their voices tells the audience that what they are trying to do is time limited and therefore the rest of the film opening is going to be fast past like many action genre films. Another indication that the genre of the film is action is by one of the characters watching the plane in camouflage, this puts the audience on edge as they feel that they are forever waiting for something but they are not sure when it will come.
Highlighting this element of surprise, again a common theme of action genre films.  The credits in the film opening are quite stylised and dramatic as they do not appear discreetly within the acting scenes but they appear in scenes of their own with dramatic music and in front of moving images. The audience can mostly hear the dialogue that takes place between the two agents over a transmitter, however as the scene develops this dialogue becomes much shorter and faster and the sound of the plane intensifies. Finally when the action begins to take place so Ethan trying to get the package of the plane, dramatic music is played. Again this is a good example of synchronous sound in title openings. Again from my research I would say that he target audience for this film would be aged between 40-54 and male.


Terminator 2

The genre signifiers of this film opening is the explosions, and fiery background. Along with that the use of special effects to create the illusion of circling helicopters and lasers being used tells the audience instantly that the film is an action film but with a twist of science fiction as it it common in action films to have the use of heavy machinery and is common of science fiction to have special effects. The tiles are discrete in the sense that when they appear on the screen they do not dominate it (except from the title) but rather they appear the side of the scene. However they do appear over dramatic moving images such as a fiery scene in which many explosions have taken place and what's mainly left is a scene full of fire and burning. The main sound that is heard is the narration of the story by a voiceover almost explaining why things are happening. It's only occasionally that the voice over is stopped and the authentic sound from the actual scene is heard. I like this as it emphasises a what's happening much more as it goes from being quite clam and quiet to being loud.
Again the target audience of the film is likely to be between 40-54 and male.

In conclusion when making our film, it will be vital that our target audience is aged between 40-54 and is male as this has been common for all the action films that I have looked at. It is also important that the sound that I create in my film is synchronous with what is going on in the scene as this adds further to the audiences understanding